Introducing Social Media Integration for Tourism Apps


Every visitor is marketing your destination
Every visitor is virtually standing in your office
Every visitor is immersed in your story

Discover Anywhere Mobile is pleased to announce the game changer for mobile destination marketing – the Discover Anywhere Mobile Social Media extensions. Now with a DAM application in your visitor’s hand not only will they have the best information available about your destination, they’ll be sharing their experiences with all their friends and be interacting with yourselves (and your partners) at your DMO/CVB.

The Discover Anywhere Mobile directly integrates social media into your visitor’s travel experience. Now visitors:

  • can quickly share every place they visit in your destination with everyone they’re connected with on social media
  • can send photos, status updates, and their geolocation to Twitter, Facebook, Twitpic and Flickr
  • will receive your DMO/CVB’s latest updates from Twitter directly in your app
  • can likewise (optionally) receive #hashtag updates from other visitors
  • can directly respond to your DMO/CVBs to ask questions, provide feedback, or just get in touch
  • will be notified whenever your DMO/CVB responds to them

Additionally:

  • all Twitter updates will include your destination’s #hashtags, allowing everyone to quickly find who’s talking about your destination or participating in events
  • all Facebook updates will include links to your destination’s webpage plus other brief useful marketing text, helping to spread the message about your destination and build your reputation
  • all Flickr updates will include your destination’s tags, allowing everyone to find photos of your destination
  • Twitter and Flickr updates may – at the visitor’s discretion – include geolocation information about where they’re taking photos and sending updates

To find out more, contact us via email or give us a call at 416-785-4425. We’ve got pricing specials until the end of 2009, so if your destination is considering mobile and social media, now’s the time to start moving.

Our Flickr Photoset has many screenshots and descriptions of each step of the way:

Powered by Flickr Gallery

Social media works: Dell made $6.5 million on Twitter


From Marshall Kirkpatrick on Read/WriteWeb:

Dell Computers announced today that it has now sold more than $6.5 million in product through links broadcast out to its Twitter followers. The company has more than 1 million followers on Twitter, a handy gift from Twitter Inc. via prominent placement of Dell on the Suggested Users List shown to all new Twitter users.

Alas, there’s a number of caveats that follow but still a very interesting read. Done correctly, customers are though engaged by social media.