From Marshall Kirkpatrick on Read/WriteWeb:

Dell Computers announced today that it has now sold more than $6.5 million in product through links broadcast out to its Twitter followers. The company has more than 1 million followers on Twitter, a handy gift from Twitter Inc. via prominent placement of Dell on the Suggested Users List shown to all new Twitter users.

Alas, there’s a number of caveats that follow but still a very interesting read. Done correctly, customers are though engaged by social media.